| Izumo delicious food contest was held in Shimane prefecture, Matsue city from October 5 th to October 10 th. This food fair is organized by the Ichibata department store in Matsue. There are more than 50 stoles from different parts of the prefecture.The main intention of the food fair is to introduce the local delicious food to the market. So the customers can buy different kinds of foods from different areas at the one place. Amacho Island also participates to this food fair. For the Ama Island, it was a great chance to introduce their food items to the rest of the prefecture
This time Amacho introduces Sazae rice,Sazae curry ,Ama salt and salt sweet jelly. Sazae rice and Sazae curry were just cooked, and facilities have made to take the lunch in front of the stole. Most of the shops are very famous in the area and so customers are rushed in to buy those things. So we had to put more effort to sell our products, having the fact that Ama is parted from the main land, most of the people did not know about the Sazae rice and Sazae curry. But there were good demand for sazae rice, because it's a new experience for the most of the customers. There were many things to learn for me also. It is very difficult to target that how many customers will come in a one day, So it's hard to estimate, how much to cook. So we cooked over sometimes. The other thing is you have to have the knowledge of the products because customers were having many questions.
Having participated for the event, I was able to make clear, how department store differs from convenient store or super market. The customers who are coming to department store not just come to buy products; they are also coming to talk with us. It's also our chance to get hearing from the customers, because they are expressing their live feeling of what they thing about the products.
Another thing what I felt was, still there are many people who do not know about Ama. Some of them just know the name but do not know in detail. I felt that we have to use these opportunities to do PR about Ama.
After I came to Ama, it was my first time to spend a night outside. So I enjoyed the shopping and fast food. In overall I got many experience from it and learned many things that will be useful in my carrer and also in my life. |